How To: Optimize Your Drug Rehab Facility for Apple Watch

With the brand new Apple Watch set to release at the end of April, more and more mobile users will find themselves relying more than ever on Apple’s voice command function, Siri. Searching on the go is going to be easier than ever for the average user.

Siri focuses heavily on local searches – so if you’re a drug rehab facility that primarily serves your local community, it’s important to make sure you’re indexed in every way possible for users to find you. When it comes to developing a comprehensive SEO strategy, many companies neglect to optimize for search engines other than Google. But if you want to stand a chance against your competitors, you’ll need to keep Siri in mind. Read on for some tips to incorporate Siri and other local search functions into your digital marketing strategy.

Create Multiple Profiles

There are countless sites with profiles of local businesses listed, such as Localeze, Facebook, Yellow Pages, Foursquare, TomTom, Yelp, and Google+ Local. Both Google Maps and Apple Maps are constantly pulling data from these platforms, so it’s important not only to create a profile on each one but also to ensure these profiles are detailed and complete.

Every Apple Watch will be pre-loaded with Apple Maps, so check your business listing there. If your drug rehab facility is unlisted or is incorrectly listed, send a report to Apple to correct the problem as quickly as possible.

It’s equally important to optimize for Google, because many iOS users still prefer Google Maps. Set your facility up with Google My Business to make sure your Google+ profile is listed on both Maps and Search.

Optimize for Siri

There are a few different ways to optimize for Siri, including but certainly not limited to:

·      Creating a formal review program for clients and their families to report feedback. Both consumers and search engines gravitate toward reviews. They want to know that your facility places individual focus on each resident and that your staff treats every patient with respect. Reviews speak for themselves about quality of care – and Siri also readily indexes them. Encourage happy clients to leave reviews.

·      Optimizing for long-tail keywords. Siri users search with natural speech, which means their queries are longer and more specific. Build out keywords for voice searches and phrases to compensate for different ways people talk.

·      Using schema tags to add value to local searches. These tags help search engines – and, in turn, Siri – to understand web content because they make it easier to index. Schema tags list information like address, phone number, rankings, and operating hours of businesses.

Optimizing for Local Searches

Pricing for drug rehab SEO depends on the extent of your reach. Some local indexes are harder to break into than others, which also figures into how much it costs to optimize your SEO. Either way, the cost is well worth it – especially when it comes to optimizing for so many different search venues.

New iPhone 4S Siri commercial features Zooey Deschanel (video)

Following Samuel L Jackson’s Siri advertisement, we have yet another unreleased iPhone 4S Siri commercial, this time starring Zooey Deschanel in the lead. We’re still waiting for an official word from Apple and YouTube but we got a feeling there might be more in store.

Samuel Jackson stars in another yet-to-be-released Siri commercial (video)

Samuel L Jackson has starred in yet another Siri commercial, complete with Apple logos and what-not, though the ad has not hit the Apple or Verizon channels yet. But you can still watch it (above), and also once again check out Samuel’s previous stint where plays Siri himself (below):

Siri speaks Hindi! (video)

We already know that Siri speaks English and Japanese, and we also know it will soon start speaking in Italian, Chinese, Korean, and Spanish. What we didn’t know, until now that is, that Siri can speak in Hindi as well. Developer @kunalkaul123 got the iPhone 4S’ USP to converse in the Indian language through a proxy server “my Google API Server,” presumably for translation, adding there is “still lots of work to be done.” Here’s the video he released:


When Siri sang… (video)

…Led Zeppelin’s Stairway To Heaven, the world erupted in joy as they were entertained like never before. A minute-long musical parody from our favorite topic of discussion, Siri, was all it took for Scoopertino to get another A+ on their scoop-card on the fruit-flavored company. And, if there ever were any doubts on Siri’s singing abilities, take this from one of the engineers on the fictional Siri music team, who said Siri is a natural artist whose talent spans across all music genres:

We knew she’d be a natural for classic rock and country, but she kills in hip-hop and gospel.

Why don’t you sing along yourself…

Apple’s Siri vs Google’s Assistant — Let the cat-fight begin!

It just had to happen. At long last Google, after watching Apple grab a lot of positive attention with the launch of Siri with the iPhone 4S, has decided it is about time to come up with their own, official Siri competitor, rumored to be called “Assistant”. Ever since Siri’s birth, the world has gone gaga over it, even though it was Google who actually gave birth to an automated voice control system like this with its ‘Voice Actions’ app launched back in August, 2010. But the problem with Google was they never really made it big. Whereas for Apple, the most searched about company on the internet today, cashed in on it with some beautifully crafted promotional campaigns and advertisements.

Siri’s immediate success though, however, saw a flurry of Siri alternatives for Android users, but none of them really looked convincing enough. Some of them even bogus apps. But one thing that became clear from this was that Android users didn’t like this one bit and wanted Siri for Android too, which gave birth to fresh speculations the Mountain View-based company was working on something similar, codenamed Majel. It was made part of the Google X Labs but has now been scrapped (or renamed) giving birth to ‘Assistant’ – which isn’t a part of GoogleX, and is headed by the Android team along with the assistance of search engineer Amit Singhal. The focus of the project is now on 3 very important factors that’ll determine Assistant’s success:

1) Get the world’s knowledge into a format a computer can understand.

2) Create a personalization layer

3) Build a mobile, voice-centered “Do engine” (‘Assistant’) that’s less about returning search results and more about accomplishing real-life goals.

The most satisfying (- undesirable for some -) thing is that Google will retain complete control over all the layers involved in Assistant, unlike Apple who seek information from various other sources like WolframAlpha for retrieving results for Siri. Google is also going another step ahead of Apple by making Assistant’s API open to public, giving developers a great opportunity to take this thing to a whole new level.

It all seems to be panning up nicely and if all goes according to plan, we have a mouth-watering cat-fight on the cards come the end of this year. As always, we’ll keep you informed as and when we find out more.

Meet Evi – the poor man’s Siri (video)

We’ve all been waiting for that one b*tch who could give Siri a run for her money ever since Apple launched the iPhone 4S late last year. While we’ve seen plenty of lookalikes, not only on iOS but alleged ‘Siri for Android’ and ‘Siri for Windows Phone’, we think the hot and sexy non-existent personal assistant, exclusive only for iPhone 4S users, has met some real competition in the form of Evi. Available as an alternative to Siri for older iPhones for $0.99 and for Android for free, Evi is the first real Siri competitor we’ve seen, and makes use of the “core semantic search technology” of True Knowledge, better known as The True Knowledge Answer Engine. Check out the link below to see more detailed information about Evi and to see how this new entrant even bettered Siri in certain areas.

More Coverage: TechCrunch

Siri abuses 12 year old kid, asks him to “shut the f*** up”

Just when we thought the Siri-mania is coming to a standstill, at least for this year, the iPhone 4S’ ‘intelligent‘ personal assistant has once again grabbed the headlines, albeit yet again for reasons that don’t please Tim Cook and his team.

Apple’s introduction of the automated voice control system with their latest and greatest iPhone back in October attracted many eye-balls — for reasons both right and wrong — and since then there hasn’t been a single day when Siri hasn’t been in the news. Today, according to a report published in The Sun, a 12 year old boy and his mum were left shocked and dumb-founded when Siri told them to “shut the f*** up”.

The boy picked up one of the iPhone 4S pieces kept for demonstration purposes at a local Tesco supermarket. He immediately thought of trying his hand at Siri, asking the following question: “How many people are there in the world?”. Siri’s reply, to the Coventry-based mother-child duo’s utter shock, was: “shut the f**k up, you ugly t**t”.

Surprised by the response, Charlie Le Quesne (the 12 year old kid) asked the question one more time, only to hear the exact response from Siri.

Charlie’s mum Kim told The Sun:

“The phone was a demo version and was low enough on the shelf for Charlie to have a go with it. He asked it a simple question and we couldn’t believe the filth it came out with.

“I thought I must be hearing things. So we asked again and the same four-letter stuff blared out.

“I asked for the manager and after staff heard it they agreed to unplug it.”

According to the report, Tesco staff were forced to apologize to the Le Quesne’s, pleading that some pranksters may have tampered with the phone’s set-up instructions which led to the unfortunate incident.

In the end, it turned out that this was in fact the case, as a previous user had reprogrammed Siri to recognise the phone’s user by a new, albeit offensive, name. In many cases, Siri will reply to the user with his/her name.

In the interests of science, let us show you how easy it is to do:

Tesco confirmed the incident, stating that it had launched an investigation into the matter and that “the handset will be going back to Apple for diagnostic tests.”

Source: The Sun | Via: TNW

Yet another Siri parody (video)

As if these videos (123) and an amusing horror flick starring Siri weren’t enough to tickle our funny bone, a new Siri parody video has gone viral that is surely to make you fall of your chair.

When Apple gave the world the iPhone 4S and sent along with it what users could call their own personal assistant named Siri, many oblivious beings thought Apple had named a feature after Tom Cruise’s daughter (whose name is actually ‘Suri’ and not ‘Siri’). It took people some time to realize they had erred in an embarrassing way. Today, the folks behind DrCoolS3x YouTube channel have sent out a guilt-edged reminder in the form of a video featuring Apple’s Siri and an adorable, but somewhat concerning ‘clone’ of Suri (Cruise). Here’s the visual:

Control your Mac using Siri with ‘Vocal’ (video)

With the ever-growing popularity of Siri — the latest news being a horror film based on the intelligent personal assistant — it comes as no surprise that more and more developers are trying to make it big targeting Apple’s automated voice control system. Matt Roberts is the latest developer to try his hand at Siri, his rendition being an app called ‘Vocal’ that allows you to “vocally” control your Mac with the artificial voice system.

To be able to control your Mac through Siri, you need to have Vocal installed on both – your Mac and your iPhone 4S. The Mac app, as it is useless without Siri, cost nothing, but the iPhone 4S app is listed at $1.99. Once installed, you can play your iTunes library, search the web, open applications and copy and paste texts – all using dictation:

Dictation is a strong point of Vocal – using the same system as Siri for voice-to-text, the iPhone app will instantly work out when you have used dictation and send the text automatically, inserting it into any selected text fields and putting it on your clipboard.

Here’s a video to help you better understand Vocal:

Like what you see? Want to amaze your friends by controlling your Macintosh vocally? Get Vocal:

  • Download Vocal for iPhone [iTunes Store Link]
  • Download Vocal for Mac [Manufacturer Link]

iPhone 4S, Siri star in new horror flick (video)

Apple’s new-found genius implementation, Siri is making quite a name for herself. Being in the news for the wrong reasons in her early days, the iPhone 4S’ intelligent personal assistant has created quite a furor over the things she can do.

After revealing her secrets and starting a car, Siri took to the world of music, first rapping a song and then playing a piano, and now, she has bagged the lead role in an amusing new horror flick this Christmas.

The trailer is obviously tongue in cheek, made by the people over at Rooster Teeth and is intended to bring some light hearted humor to the social media circus which is currently surrounding Siri. And i must add, they’ve done a commendable job here with the video.