Will you be entering the auditions to become a roadie or you’d rather enjoy the action from your TV?
Freaky? Well, let me tell you its more freakish when you look at it than it sounds. A girl with an iPad head was spotted trolling in the streets of New York City (NYC), participating in an ad campaign but amusing the ones unaware. The ad campaign is about publisher Hearst’s promotion of its first iPad-only magazine called Cosmo for Guys with the “iPad Head Girl” in the lead.
The campaign employs a modern take on the sandwich man, thanks to creative concept by viral marketing agency Thinkmodo which calls for a custom-designed head gear, fabricated by MTV Movie Awards makers Clockwork Apple. The Next Web explains that the head gear is comprised of four iPads “shaped into a cube projecting video playback of each side of her head”.
And yeah, for those confused on how the girl manages to find her way, she is actually wearing a pair of video glasses inside the head gear which display live video feed captured by a camera hidden inside her purse. Smart!
Interested about the magazine? Here are a few screenies…