Apple releases first TV ad for the new iPad (video)

Just hours after Apple unveiled to the world the new iPad, the Cupertino company has gone ahead with the release of a first TV commercial for the “resolutionary” gadget, focusing, as expected, on the device’s retina display.

When a screen becomes this good, it’s simply you and the things you care about.

Check out the new iPad advertisement below:

Apple unveils ‘The new iPad’: Retina Display, A5X chip, improved color saturation

It’s here. It’s finally here. We don’t really care if you call it the iPad 3 or iPad HD or iPad 2S or simply the new iPad, but the fact is the next gen iPad is at last upon us. Powered by the new A5X processor and quad-core graphics chip, the new iPad is the most pixel-packed slate in the market right now, boasting full HD retina display and an improved color saturation running on a 9.7-inch screen that plays host to 3.1 million pixels in a 2048 x 1536 arrangement — that’s 264ppi.

There’s also a new iSight camera on board that’s quite similar to the version inside the iPhone 4S. It’s a five-megapixel, backside illuminated sensor with and a five element lens. It’s also capable of capturing 1080p video, which should come as no surprise. We’re also excited to see the keyboard sporting a brand new dictation key that lets you speak instead of type — yes, just like on Android. The new software inside will also let you use the slate as a portable WiFi hotspot… so long as the carriers are game.

Last, but not the least, the most exciting bit: LTE. The new iPad is sporting 21Mbps HSPA+, but it’s also rocking an LTE radio capable of pulling down 73Mbps on both Verizon and AT&T in the US. And guess what — even with an LTE antenna on board, Apple is still claiming to get 10 hours of battery life on the slightly obese slate which has become a little heavier at 1.4lbs, thought he 9.4mm thickness is nothing to sniff at.

Pricing is the same as the iPad 2: the 16GB WiFi only model starts at $499, ending with $829 for the 64GB version with 4G. Pre-orders have already begun and shipping begins March 16th. Are you buying the new iPad?