How Augmented Reality is Transforming the Workplace

With the pivot by Google Glass from its current product to focusing on developing Project Aura instead, it has become clear that augmented reality technology for enterprises is the new focus. And Google isn’t the only company making this change.

Of the companies making a name for themselves in the AR industry, some are developing products designed to work with pre-existing technologies (e.g. iPads), while others are designing completely new augmented reality hardware. For example, Microsoft’s HoloLens employs its own uniquely designed headset for the ultimate AR experience.

Improving the Workplace with Augmented Reality

Leveraging AR technology to improve overall efficiency, safety, and communication in a work environment is becoming an increasingly popular notion. Part of the reason it’s gaining such traction is the varied applications for AR in the workplace. From employee onboarding to optimized presentations, this technology can apply to almost every occupational circumstance.

For example, Training Room Online and Fuzzy Logic recently combined forces to provide an augmented reality solution to large financial institutions and their employee onboarding process. Through AR that employed gamification, the final product was able to deliver an engaging yet educational experience to new employees.

When it comes to applying AI to business presentations, software like Haiku Deck Zuru is making the experience more effective and engaging. By pulling key messaging from slides and dynamically editing them, the overall effect is the most informational and essential presentation appearing before the audience.

The potential AR offers for making everyday business functions more effective and streamlined is a major reason that augmented reality for enterprises is becoming the focus of this technology’s development.

Tips for Introducing AR to Enterprises

If you’re an augmented reality developer looking to enter the enterprise market, there are a few things to keep in mind. Given that this technology is so new, the targets of your business and your pitch will be different than any other type of SaaS sales.

Consider where AR can most effectively be applied within the enterprise system. As the company offering AR as a solution, you should be able to offer insight into where the technology would have the greatest impact. There’s rarely an industry that wouldn’t benefit from augmented reality.

Let clients know what hardware best suits their purposes. If the company you’re pitching AR to deals in highly physical or dangerous environments, you’ll need to suggest a more durable option than HoloLens. Furthermore, it will be important to distinguish if they require their own hardware or if they should access the technology from their smartphone or other pre-existing device.

Find the enterprises that are open to innovation. Augmented reality technology offers a solution to businesses who are searching for ways to boost efficiency in their physical production processes by expanding into the digital realm. Those that are suffering the most will have the most incentive to invest in a new technology like AR, considering its seemingly limitless potential.  For example, a food corporation with a farm will likely have great interest in a technological solution that optimizes their harvest yield.

Gather all the data you need for integrating AR into an enterprise. This technology thrives when it has the most data possible to work off from. Consider if the company will need to implement real-time sensors or work off of other contextual information.

Between the AR technologies that are designed for current hardware and others that are being developed in conjunction with unique devices, the applications for AR in the workplace are vast. Enterprises can best take advantage of the ROI-maximizing potential of this technology by investigating their options with AR developers and agencies. Applying digital solutions to the office space offers far too many advantages to ignore.

How To: Optimize Your Drug Rehab Facility for Apple Watch

With the brand new Apple Watch set to release at the end of April, more and more mobile users will find themselves relying more than ever on Apple’s voice command function, Siri. Searching on the go is going to be easier than ever for the average user.

Siri focuses heavily on local searches – so if you’re a drug rehab facility that primarily serves your local community, it’s important to make sure you’re indexed in every way possible for users to find you. When it comes to developing a comprehensive SEO strategy, many companies neglect to optimize for search engines other than Google. But if you want to stand a chance against your competitors, you’ll need to keep Siri in mind. Read on for some tips to incorporate Siri and other local search functions into your digital marketing strategy.

Create Multiple Profiles

There are countless sites with profiles of local businesses listed, such as Localeze, Facebook, Yellow Pages, Foursquare, TomTom, Yelp, and Google+ Local. Both Google Maps and Apple Maps are constantly pulling data from these platforms, so it’s important not only to create a profile on each one but also to ensure these profiles are detailed and complete.

Every Apple Watch will be pre-loaded with Apple Maps, so check your business listing there. If your drug rehab facility is unlisted or is incorrectly listed, send a report to Apple to correct the problem as quickly as possible.

It’s equally important to optimize for Google, because many iOS users still prefer Google Maps. Set your facility up with Google My Business to make sure your Google+ profile is listed on both Maps and Search.

Optimize for Siri

There are a few different ways to optimize for Siri, including but certainly not limited to:

·      Creating a formal review program for clients and their families to report feedback. Both consumers and search engines gravitate toward reviews. They want to know that your facility places individual focus on each resident and that your staff treats every patient with respect. Reviews speak for themselves about quality of care – and Siri also readily indexes them. Encourage happy clients to leave reviews.

·      Optimizing for long-tail keywords. Siri users search with natural speech, which means their queries are longer and more specific. Build out keywords for voice searches and phrases to compensate for different ways people talk.

·      Using schema tags to add value to local searches. These tags help search engines – and, in turn, Siri – to understand web content because they make it easier to index. Schema tags list information like address, phone number, rankings, and operating hours of businesses.

Optimizing for Local Searches

Pricing for drug rehab SEO depends on the extent of your reach. Some local indexes are harder to break into than others, which also figures into how much it costs to optimize your SEO. Either way, the cost is well worth it – especially when it comes to optimizing for so many different search venues.

Not too big, not too small: Does the screen size really matter?


The Google and LG bond just got stronger. Google is known for its classy Nexus series which are a class apart from all the other Android devices out there. What makes Nexus series devices an eye-catcher is its stock Android experience that Google provides. Nexus lineup is not something like Galaxy series of Samsung which has a new tablet or smartphone almost every quarter but again it is Google’s prodigy so there is hardly anything else that matters.

It is at this point that the new LG G Pad GPe (Google Play edition) that comes into picture. It is a cut between a phablet which has screen size of around 7’’ and a full size tablet having screen sizes starting from 10’’. The 8.3’’ screen LG G-Pad would be loved by the Android fans who just feel Nexus 7 a bit too small and a full size 10’’ tablet a bit too cumbersome to handle. Moreover with a resolution of 1920X1020 and 273 PPI, G-Pad just makes the tablet experience a lovable one. However the if one compares the display of G-Pad with that of flagship Nexus 7 tablet then the colors on G-Pad are slightly muted.

On the software side, LG G-Pad has a straight up KitKat experience which will be appreciated by the users who love and crave for the stock Android feeling in their devices. The stock Android is also better than customized OS because it gets you the immediate OS updates as soon as Google releases it. LG G-Pad already proved this point when the device started getting Android 4.4.2 update on 14th December, just 5 days after it reached out to Nexus devices.

The Snapdragon 600 processor gives 1.7GHz of speed. Along with this G-Pad comes with 2GB RAM, 16GB inbuilt memory along with a microSD card slot which can expand your G-Pad’s memory to 64GB. The 4,600 mAh battery doesn’t disappoint either and lasts for 13-14 hours with normal usage which gets charged fully in approximately 2 hours’ time. 5MP primary and 1.3MP secondary camera will give you great photos and good video call quality while using Hangouts or Skype.

In a nutshell, LG G-Pad is a nice mid-range size tablet which comes with stock Android OS giving you almost immediate OS updates. With few muted color tones on the screen and bit of scrolling woes might force one to put it down. But if you think Nexus 7 is too small and Nexus 10 is too big and aging then G-Pad will be an experience which you will appreciate.

Google smartwatch and all about it we know until now

Samsung launched it’s smart watch called Samsung Gear and it was a disaster. Everyone is waiting for Apple to come out with its iWatch. In the meanwhile Google has some surprises under its sleeve.

Google has already hit the wearable’s market with its Google Glass but this time Google is all set to come out with its own smartwatch.

  1. Google smart watch is set to come as early as end of October or early November.
  2. The Google smart watch will be based on Google NOW.
  3. The Google smart watch would have a better battery life than the Galaxy Gear
  4. The Google smart watch would support bluetooth 4.o
  5. The Google smart watch would have the functionality of mails, messages, time and alarm
  6. The Price of the Google smart watch is rumored to be around $149.
image via gizmodo
image via gizmodo

What is a Google Chromebook?

Chromebook’s are basically low end laptops(netbooks) that run Chrome OS(Google).

Chrome OS is the same Chrome browser with some more features.Its a linux based operating system with web applications.

Chromebook’s are primarily sold online, both directly from Google and from the company’s retail partners websites.

In India Chromebook’s are sold via Flipkart.

The logic here is simple. You always need to be connected to the net and the applications on the chrome web store help you perform your productivity tasks.

Chromebook’s start for as low as $199 in the US.


More details on Chromebook’s can be found on its website.

Chromebook’s were just released and India. Click here to know more about Google Chromebook in India.

Google gives 100GB of free Google Drive storage for 1 year on purchase of every Chromebook

Nexus 5 Leaked Video

The Nexus 4 was actually meant for developers but it appealed to the common mass too. The price point was just irresistible. It’s been quite some time that we have the Nexus 4 in the market and its time for its better version- The Nexus 5.

Google is expected to launch the Nexus 5 this month at $299(16GB) and $399(32GB). The price points here are irresistible too. With the Nexus 5’s specs expected to take on LG G2 the $299 is completely worth spending.

However there is a leaked video even before the launch.

Have a look at the video below.



image via – gottobemobile

Google may use your photo, name and comments in its ads. How to stop this?

As per Google’s new terms of its service( effective from November 11) Google can use your name, photo and comments on any post that you have +1 and put them in their ads. Google calls this shared endorsements.

This is a serious loss of privacy for users.

Fortunately there is an easy solution to this. All you have to do is

1. Go to this google link

2. Login with your Google id and password

3. You will see something like this


Screen Shot 2013-10-12 at 10.32.04 PM4. Scroll down and you will see something like this.

Screen Shot 2013-10-12 at 10.32.14 PM

5. Make sure the checkbox is not ticked and click save.

6. Done!




Official: Google launches Chromebooks in India

This festive season is going to be filled with gadgets for the Indians.

The iPhone is coming on November 1 and now Google has also announced that chromebook’s will be available in India starting October 17.

There will be two models available initially – the HP 14 and Acer C720.

Flipkart is currently taking preorders for the chromebook’s which are priced at Rs. 22,999 (Acer C720) and Rs. 26990(HP).

It will be surprising if the Chromebooks are a big hit in the Indian market considering the super high prices and lack of wireless internet connectivity in the country.

However to solve this issue upto a certain extent Google has tied up two wireless internet service providers – Airtel and Tikona to provide cheaper internet options to Chromebook users.

More details regarding the internet plans are available here and here.

Both the HP and Acer Chromebook’s run on Intel Celeron 2955U processor which is based on Intel’s latest Haswell processors.

More details about product specifications can be found on Google’s website.

20131009-145822-laptop-right 20131009-141308-laptop-left


KitKat Android unveiled by Google

Google has always been innovative while keeping names for its versions of android.(Ice Cream Sandwich, Gingerbread and Jelly Bean). Continuing the trend Google has unveiled the name of the next android version i.e. android 4.4 which is expected to launch in October.

The codename for version 4.4 was Lime Pie.



Google Chromecast: The Little Surprise That Delivers

Google gets an A+ for keeping a secret. In an age where product announcements are trumped by leaked memos or suggestive executive tweets, no one had heard of Google Chromecast until a couple days before its release. Yet, this technology made such a splash that it was sold out at Amazon and Best Buy within a week, so says Richard Hall with NewsOK.

It’s time you discovered the secret about this little $35 piece of technology.


The Basics

Chromecast allows you to stream audio and video to your HDTV from a PC, Mac, or Android device. Support for iOS will come shortly, but there is a workaround until that feature is available. The app adds an icon to the Chrome browser and supported streaming apps. Load your favorite shows and click the icon to send the movie to your TV. No remote is needed. You control everything from your device. No cables are needed because it’s all wireless.

The Chromecast device and app should work without changes to your current home network. A quick check on shows that the standard PC and Mac configurations for a home network are compatible with Chromecast.

The Setup

The box contains a dongle that plugs into your TV’s HDMI port. This device is actually the Chromecast unit and it’s only the size of a large USB thumb drive. There is a micro-USB cable and an AC adapter in the box. You plug the USB cable into the AC wall adapter and the dongle. Or, if you have a free USB port on the TV, you can bypass the AC adapter and use the USB port. Some people report that their HDMI port provides enough voltage to the dongle that they don’t use any external power. Try several configurations until you find the right one for you. Then download the Chromecast app to your preferred device.

Chromecast apps are available for PCs, Macs and Android devices. iPad and iPhone users can find an app to run in the Safari browser. Once installed, run the app and give the Chromecast device a network name. Enter the connection information for your home network and the setup is done.

While connecting the Chromecast to a home network is easy, Scott Lowe, writing for IGN, experienced difficulty connecting to his secured corporate network. He has had little trouble connecting other devices to that network so this is likely something Google will fix in future upgrades. After all, the Chromecast has been out for only a week.

The Operation

Once setup is complete, bring up your favorite streaming service and, once started, click on the Chromecast icon. Depending on the device, you can stream from Google Play, Netflix and YouTube. On a PC or Mac, your Chrome browser will have a Chromecast icon. You can stream to the browser and click the icon on an active tab to send that stream to your TV.

While the supported streaming services are limited, Google has published a Chromecast API so developers can link their streaming services to Chromecast. While content is streaming, you can use your device as a remote, controlling the playback.

Compared to AirPlay, Chromecast lets you use your device for other things while the movie is streaming. The Chromecast device is retrieving the movie from the Internet, not from your device, freeing up those resources for other tasks.

The Limitations

Unlike AirPlay, you can’t stream local music or video to your TV, says Will Greenwald of PC Magazine. You are limited to the content you can receive through the supported streaming services. No word yet from Google if this will be in future releases.

The Secret is Out

For $35, the Google Chromecast lets you consolidate your streaming services and control them from one device. Having just been released, there is huge expansion potential ahead. It’s no wonder that it sold out only days after its release.

New Google Nexus 7 vs Apple iPad Mini

Google unveiled the next generation of Nexus 7 tablet today and I have to say the tablet has some amazing new features.

Of course the biggest competitor of the Nexus 7 is of course the iPad Mini. So let us compare both devices.


The Nexus tablet runs android 4.3 while the iPad Mini runs iOS 6(iOS 7 coming in fall)


Apple iPad Mini – 1 GHz dual-core A5

Nexus 7 – 1.5 GHz Qualcomm Snapdragon S4 Pro


Apple iPad Mini – IPS display at 1,024-by-768 pixel resolution. 163 pixels per inch.

Nexus 7 – 1,920-by-1,200-pixel resolution. 323 pixels per inch.


Apple iPad Mini – 512 MB

Nexus 7 – 2 GB

5.Price (U.S.)

Apple iPad Mini – Starts at $329 (16 GB)

Nexus 7 – Starts at $229(16 GB)