Apple reinvents textbooks with iBooks 2

As expected, Apple’s “education announcement” in today’s event gave us – and certainly several students – something to cheer about with the introduction of a new category in the iBookstore called “textbooks”. And this, in fact, is iBooks 2!

With iBooks 2 you can display books with videos as well as other interactive content, though the real intention of the Cupertino-based company is not yet clear considering only a few students own iPads. And this, to be very frank, isn’t incentive enough to purchase one.

Apart from iBooks 2, Apple has also launched a new app on the Mac App Store called iBooks Author — an app that allows people to create their own electronic textbooks on their Mac.

To kickstart their latest educational expedition, Apple has launched two high school textbooks — Biology and Environmental Science — one from Pearson PLC and five from McGraw-Hill. They will cost $15 or less, said Phil Schiller, Apple’s head of marketing.

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